Service: Smart Personalization of the cultural offer in Antwerp Testing (SOCRATES)

Responsible organisation: City of Antwerp (Local Government)

With the PIO project Smart Personalization of the Cultural Supply in Antwerp Testing (SOCRATES) , the city ​​of Antwerp and Digipolis want to investigate the feasibility and effectiveness of an individual cultural user profile. Via such a profile, the city of Antwerp wants to offer personalized recommendations to Antwerp culture lovers (tailor-made culture) at their own request and on the basis of their digital cultural DNA .The intended technological solution for SOCRATES is a Digital Experience Platform (DXP) that, as mentioned, is nourished by a personal culture profile and enriched with a wonder algorithm . The aim is to build the DXP in a modular way so that a maximum link with existing and future IT architecture, in particular the Antwerp City Platform as a Service (ACPaaS), is possible. ACPaaS offers a 'block box' of reusable (generic) backend services via engines so that (specific) frontend applications can be made faster, simpler and more powerful. The DXP intended with SOCRATES as an extension of ACPaaS extends this line to the application frontends, or all digital touchpoints with the (cultural) users.Based on the digital cultural profile of the user, Artificial Intelligence (AI) can make suggestions for, for example, literature and all kinds of cultural activities. The AI ​​algorithms are specifically trained to 'amaze' the user ( serendipity ) with sufficient diversity in the cultural offer so that the user does not get stuck in his own protected information bubble (or filter bubble ).

Additional information

Source Open Innovation Regione Lombardia
Web site  https://www.innovatieveoverheidsopdrachten.be/en/projects/smart-personalisation-cultural-offer-antwerp-testing-socrates
Start/end date 2021 -
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